Attention to (idiot) book-lovers

We might be very familiar with the yellow and black Dummies series, but for book lovers who starves for more knowledge in different field apart from their aficionado, let us try new knowldege meteor, The Complete Idiot's Guide. It covers all various range of aspects in the world; art, humanities, personal enrichment, finance, health, sport, pregnancy and baby, etc.

But what makes the Dummies and the CIG different?

According to Marie Butler-Knight (interview with StarMag):

The Complete Idiot's Guide offer
1) felexibility in adapting each book to the special needs of the reader

2) to-the-point approach, not ramblings like the Dummies series

3) attractive design look, not darker and denser like the Dummies series

4) the topic sync the people's interest not just today, but over the next few years

5) written by experts for each topic

6) logical flow of information, jargon-free-language, uncomplicated sentence and paragragraph structures, a dash of humour and effective use of examples and illustrations.

Okay, you might loathe the word idiot on the book cover (and this post title), but Butler-Knight elaborates, the readers are intelligent and educated in one or two areas, but completely idiot in another areas. "They are relaxed about the fact that they are novices and don't mind admitting that they feel like complete idiots from time to time"

In conjuction with a new price point for the Complete Idiot's Guide (CIG) in Malaysia, the books' distributor, Penguin Books Malaysia, is offering StarMag readers a 30% discount on all CIG titles at the following bookstore:
1) All Borders outlets
2) Kinokuniya Bookstores at Suria KLCC
3) All Times bookshops
4) selected Popular bookstores in the Klang Valley (at Aeon Bukit Tinggi, Ampang Point, Cheras Leisure Mall, Empire Shopping Gallery, Ikano Power Centre, IOI Mall, and Sunway Piramid)
4) Johor (Johor Bahru City Square, Harris bookstore in Jusco Tebrau City)
5) Sarawak (Boulevard Shopping Mall Kuching, Bintang Plaza Miri)- Yeeaaay!
6) Gurney Plaza George Town
7) Ipoh Parade
8) Jusco Bandaraya Malacca
9) Borneo Hypermall Kota Kinabalu

To get the discount, present the page (mine, StarMag page SM18, July 18 2010) at the cashier.
This offer valid until July 31 2010, or while stocks last.
Each original page (no photocopies) can be used to get discount up to five books per page.
This discount is subject to terms and conditions; enquire at individual stores for details.

So, let's grab it now! ;-)

Courtesy of: Star Mag, The Star (Sarawak Edition), July 18 2010 by Elizabeth Tai